Welcome to Profile Extra


An online public relations magazine for PR practitioners, with articles on current PR issues and trends, the latest PR news, public relations case studies and more.

 

Latest features...


  • How do you know where you’re going?         

    It’s no one else’s job to know your audiences so research is a key skill for internal communicators, Liam FitzPatrick says.

  • A job for professionals         

    Most people can write to acceptable limits – but well enough to get their message understood and acted upon? That’s the task of the PR professional. John Foster takes a look at what works best.

  • Face values         

    Professionals are likely to fall into the chasm between promotional and defensive reputation management in the coming months, George Pitcher predicts.

  • Profile 67 cover story: Putting a capital on the map Restricted Content         

    Organising and promoting a city's yearly calendar of celebrations calls for team work and perseverance, Amanda Foran reports.

 

 


 

Featured book review


  • Effective guide for writers         

    Hill & Knowlton corporate and healthcare chairman Stuart Smith reviews the latest installment from author and popular Profile columnist, John Foster.

PR Blog


 

PR Voice is a public relations blog by CIPR President Elisabeth Lewis-Jones.

 

Join the conversation...

 

 

Coming soon

Profile 68:

CIPR Advanced Certificate and Diploma students discuss what it takes to undertake a Public Relations quaflication, and how it has benefited them personally and professionally.

 

 

Did you know...


PR is becoming an increasingly strategic function

  

Latest news



 

 

 

VMA Search and Selection

 

 

 

Vocus Europe Ltd